Why Adskings
Why we win the inbox.
A done-for-you outbound team at a fraction of US-agency fees, with verified Canadian data, a CASL evidence log and a short 3-month starting term.
money-back guarantee
If we don’t deliver what’s in your Service Agreement, you get 100% of your money back, no questions asked. Applies to annual (12-month) agreements.
less per contact than UpLead
Our databases start at C$0.15 per contact (10k) and drop to C$0.07 (250k+). UpLead Essentials works out to US$0.58 per credit, about C$0.81. On a 10k list, that is 81% less.
lower monthly fee than Belkins
Belkins publishes a floor of US$5,000 per month (about C$6,984). Our Knight retainer is C$1,490 per month, 79% less, and Duke is C$2,490, 64% less.
to ramp, then flexible
Email programs need about 90 days to warm domains, test offers and build pipeline, so every management plan starts with a 3-month term, then continues month to month with 30 days’ notice. An optional annual plan adds the 100% money-back guarantee. Belkins asks for a six-month agreement, and Martal requires a 3–4 month paid pilot.
proven ROAS
EWLG Property Services invested US$73K over 24 months and generated about US$1.3M in revenue, a revenue ROI of roughly 1,681%.
to launch
Database, domains and first sequence go live within 5–10 business days. Belkins quotes launch “in the first 14 days”.
or month 4 is free
Growth and Domination: fewer than 3 interested leads in 90 days and we run the fourth month free. An interested lead is a positive reply showing interest from a contact who matches your approved ICP. On top of that, any bounce rate above 3% gets free contact replacement.
CASL evidence log
Every contact carries its public source, date and role-relevance note: proof of conspicuous publication if a regulator ever asks. Data tools leave that compliance work to you.
Honest comparison
Apollo is cheaper per contact. Here’s what it actually costs you.
Apollo is the only option on this page with a lower price per record. But a record isn’t a campaign.
- Credits plus a seat subscription. About US$0.02–0.03 per contact via credits, but you pay US$49–119 per user per month, and unused credits expire every billing cycle with no rollover.
- Raw data. Contacts are not CASL-verified and come with no per-contact source or date log, so proving conspicuous publication is your job.
- Internal use only. Apollo’s standard plans are “for internal business use only”.
- You are the agency. Someone still has to build the list, clean it, write the copy, warm the domains, run the campaigns and answer replies.
- No guarantees, no refunds. Apollo does not issue refunds for unused time on downgrades, and if a campaign breaks CASL the risk is yours.
| DIY with Apollo vs Adskings | Monthly cost |
|---|---|
| Apollo Professional, 1 seat, monthly billing (US$99) | C$138 |
| Dedicated sending and warm-up tool, e.g. Instantly Growth (US$47) | C$66 |
| Sending infrastructure: 3 domains plus 6 Google Workspace mailboxes (about US$8.40 each) | C$75 |
| Email verification for about 2,500 contacts per month (about US$0.008 each) | C$28 |
| People: SDR or marketer time to build and clean lists, write copy, warm domains, run campaigns and handle replies (estimate) | C$4,000+ |
| DIY with Apollo, all-in | ≈C$4,307+ per month |
| Adskings Duke retainer, done for you, +5,000 verified contacts per month | C$2,490 per month |
| Difference | ≈C$1,817 less per month (≈42%) |
Assumptions: one sender, about 2,500 new contacts per month, monthly billing, 1 USD = C$1.3968. Apollo’s seat price comes from its pricing page (November 2026). Tool and mailbox prices are typical list prices. People cost is our estimate for part-time in-house work: a full-time Canadian SDR costs more. Apollo includes basic sequencing, so the dedicated sending tool is optional; even without it, DIY comes to ≈C$4,241+ per month.
Why teams choose Adskings: built to outperform
- 17.8× ROAS proven: EWLG, US$73K to about US$1.3M over 24 months
- 100% money-back on annual (12-month) agreements
- 3 interested leads in 90 days or month 4 free (Growth and Domination)
- CASL evidence log: source and date for every contact
- English and French campaigns
- Launch in 5–10 business days
- You own the data, the domains and the copy
If we don’t deliver what’s in your Service Agreement, you get 100% of your money back, no questions asked. Applies to annual (12-month) agreements. Your Service Agreement spells out the deliverables (database size, verification standard, sending volume, campaigns and reporting) so “delivered” is never a matter of opinion.
Head to head
Adskings vs data tools vs US agencies
| Adskings | DIY data tools Apollo · ZoomInfo · UpLead | US agencies Belkins · Martal · CIENCE | |
|---|---|---|---|
| Price per contact | C$0.15 → C$0.07 | Apollo ≈US$0.02–0.03 per credit (data only, you do the work); UpLead US$0.37–0.58; ZoomInfo not published | Bundled; not sold separately |
| Monthly cost | From C$1,490 (retainer) · bundles C$2,490 | Apollo US$49–99 per seat; UpLead US$74–199; plus your team’s time | Belkins from US$5,000; Martal ≈US$4,100–10,500; CIENCE from ≈US$4,249 |
| Minimum term | All management plans: 3 months, then monthly (30 days’ notice) | Monthly or annual plans; ZoomInfo is typically annual | Belkins 6 months; Martal 3–4 month pilot; CIENCE month to month |
| Who does the work | We do: list, domains, copy, sending, replies | You do | They do |
| CASL evidence log per contact | Yes, source and date for every record | No; compliance is on you | Not published |
| Toronto / Canada focus | Toronto-based, Canadian B2B only | Global, US-weighted data | US-based (Martal: Toronto HQ, North American focus) |
| Languages | English and French | N/A | Varies |
| Money-back guarantee | 100% refund if we miss the Service Agreement, no questions asked (annual plans) | No | Not published |
| Data and domain ownership | You own everything | Exports limited by credits; lost when you cancel | Not always stated |
| Guarantees | Fewer than 3 interested leads in 90 days (Growth and Domination): month 4 free; bounces over 3% replaced free | None | Varies; flat fee is charged even in a month with no meetings |
| Speed to launch | 5–10 business days | Instant data, then weeks of setup | Belkins: about 14 days |
| Proven ROI | 17.8× ROAS (EWLG, 24 months) | N/A | Case studies vary |
Competitor figures are from public pricing pages and third-party reports checked in November 2026, in USD unless noted. Conversions use 1 USD = C$1.3968. Apollo’s credits are cheaper per record, but Apollo is a self-serve tool: you supply the team, the domains and the compliance work.
The math
- UpLead Essentials: US$99 ÷ 170 credits = US$0.58 ≈ C$0.81. Ours: C$0.15 at 10k, so (0.81 − 0.15) ÷ 0.81 = 81% less.
- Belkins floor: US$5,000 × 1.3968 = C$6,984 per month. Knight C$1,490 = 79% less; Duke C$2,490 = 64% less.
- Martal Tier 1 (reported US$4,500+ ≈ C$6,286) × 3-month pilot ≈ C$18,860 committed up front. Our Launch bundle costs C$2,490 once.
- CIENCE minimum (US$2,000 team + US$499 platform + US$1,750 SDR = US$4,249 ≈ C$5,935 per month) vs Duke C$2,490 = 58% less.
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